Tony Zito

Tony Zito

Chief Executive Officer

Tony oversees Rakuten Marketing in the Americas, Europe and Australia, leading the development and execution of the company’s vision. As CEO, Tony drives the global organization in delivering consumer-centric omni experience marketing solutions.

Career history
Tony’s entrepreneurial spirit has always fueled his career. He started his first business, Precision DataLink in 1995, which was acquired in 2001. He then went on to found MediaForge, which was acquired by Rakuten Marketing in 2012.

Tony has also been a two-time finalist for Utah’s Ernst & Young Entrepreneur of the Year award.

Alma mater
University of Utah 

Life motto
Go into the world and do well. But more importantly, go into the world and do good.

Of personal note
Tony is a die-hard University of Utah football fan and has held season tickets for the past 13 years. Tony also enjoyed moderate fame as a lead guitarist of a touring band in the 80’s, including opening for pop sensation, Tiffany.

Tony Zito