Over the past decade, we have experienced powerful advancements in technology that have drastically changed the way Canadians live. Canada is one of the most digitally connected countries in the world, but have our companies, organizations and businesses embraced these changes along the way in order to serve consumers in 2016?
Darrell Keezer, CEO of an award-winning Toronto based Digital Marketing Agency, will share his insights and expertise of the digital marketing industry and how it has changed the way businesses communicate with consumers. Wonder how Tesla generated over $12 billion in car sales in a single week, or why Canadians are hoarding bottles of French’s Ketchup and boycotting Heinz? The digital marketing playing field has been levelled, and there are new rules for engagement that we all need to pay attention to.
Darrell will delve into the trends and mechanics of successful digital marketing campaigns and strategies, and how innovations in this field are helping businesses generate leads and build relationships online. He will share real examples and tips, and how companies can build a digital plan that will impact the industry, instead of just make noise.