Symposium San Francisco 2015

Symposium San Francisco is your opportunity to see the Rakuten Marketing Network come to life! Join us January 28 – 29, 2015 at the InterContinental San Francisco to experience education, business planning and most importantly networking. 


Symposium San Francisco 2015

Event Details

When & Where

Fee: $599/pass

Register now

*Attendance to Advertiser University ($499 per pass) and the After Party ($100 per ticket) is not included in the registration fee and can be purchased during the online registration process.


Wednesday, January 28, 2015
  • For both new and experienced Rakuten Affiliate Network Advertisers: Learn what it takes to manage a successful affiliate marketing program. This full-day session includes updated lectures, Publisher panel discussion, hands-on training, break-out sessions, templates and action plans to take with you. Meet and learn from top Rakuten Affiliate Network program managers and Publishers. Click here for more details.

    (Cost $499 online/$599 at the door)

  • There is designated meeting space available in the Huddle Room. Tables can be purchased for $1,000, contact You may book specific tables in the Huddle Room through Pathable.

  • The Welcome Reception will take place on the Pacific Terrace at the InterContinental Hotel. Join other attendees for cocktails and heavy hors d'ouevres.

Thursday, January 29, 2015
  • 8:00 AM—9:00 AM
    Registration & Contintental Breakfast
  • 9:00 AM—9:30 AM
    Opening Remarks
  • With insights (and video clips!) culled from hundreds of fresh ethnographies and interviews, consumer psychologist, Kit Yarrow, will take attendees on a tip-filled, guided tour of the radically revised minds and hearts of today’s consumers.  Kit will share surprising findings that demonstrate significant shifts in how, when and why consumers shop and buy.  She’ll then illustrate, with case examples, five key strategic adjustments that every marketer needs to make.

    Kit Yarrow, Ph.D  

  • 10:30 AM—10:45 AM
    Networking Break
  • Learn about Rakuten’s proactive approach to utilizing various data sources to implement client strategies. In this session, you will learn valuable insights on tracking the consumer journey, gaining cohesive competitive benchmark intelligence, and how to put this data into action for 2015.

    Kanishka Agarwal, Chief Data Officer, Slice Intelligence
    Alex Czurylo, Vice President, BI & Analytics, Rakuten Affiliate Network
    Lewis Lenssen, Strategy Director, Rakuten Attribution

  • Publisher Showcase will highlight five thriving publishers within the Rakuten Affiliate Network.  Each publisher will take the stage for 10 minutes to present on what they do, the opportunities within their platform, and how they can partner with advertisers.  This session is a tremendous opportunity for advertisers looking to explore new relationships or expand on existing relationships. For Publishers it is a chance to learn more about what is happening with the space.  

    Publishers Include:
    Buzztala,, Who What Wear, WowYow, YROO

  • 12:30 PM—2:00 PM
  • Attend one of our three Strategy Sessions to learn different strategies to help grow your business. Indiviudal sessions can be selected during the registration process. 

    Session Topics:

    • Online Consumers in Emerging Markets: Understanding the Opportunities and Planning for the Challenges
    • Rakuten Marketing Holiday Analysis: Descriptive and Beyond
    • The Omni Experience Featuring e.l.f.

    View session descriptions

    How can you create efficiency in your processes and leverage data? How can you integrate more with the Rakuten Affiliate Network and advertisers? Join us to learn about the new tools the Rakuten Affiliate Network and Walmart LABS teams have been cooking up to help publishers innovate and thrive.

    Ankit Gupta, Principal Engineer, WalmartLabs

  • Rakuten Marketing's famous DealMaker! This 3 hour block of time allows attendees to meet with current and future business partners in the DealMaker room. There will be 30+ DealMaker tables representing both Advertisers and Publishers.

  • Join friends and partners for the Symposium San Francisco After Party! The event will be at AT&T Park, home to the 2014 World Champion San Francisco Giants. Shuttle will be provided from the InterContinental Hotel. Open bar and food will be served and private tours of the stadium will be offered. Capacity is limited - tickets can be purchased during registration.


Hotel Details

InterContinental Hotel
888 Howard St
San Francisco, 94103
(between 4th and 5th St)
p. +1.415.616.6500
view map


The room block is currently sold out but rooms are still available at the InterContinental Hotel for the hotel's standard rate. Reservations can be made by calling +1.866.781.2364 or by booking online. Please note that rooms and rates are limited and subject to availability. The hotel has a 3 day cancellation policy.

Getting to the Hotel

Airport Information
All major international and domestic flights fly into San Francisco International Airport. Alternatively, you can flight into Oakland International Airport

Ground Transportation Information
The taxi cost for transportation to the hotel from SFO is $45-60.  You can easily grab a taxi from the airport. The drive from the airport to the hotel is approx. 30 minutes.

The Airport Express and American Airporter Shuttle are shared mini-buses that provide service SFO to the InterContinental.  Travel time will vary depending on the number of passengers on your mini-bus, and costs $17 each way.   

Public Transit to the InterContinental Hotel
BART (Bay Area Rapid Transit) operates rapid rail service directly between SFO and downtown San Francisco as well as Oakland Airport and downtown San Francisco. Both trips takes around 30 minutes and costs $8.25 one way to SFO and $4.10 one way to Oakland.  Visit the BART website for detailed information. 

Climate for January in San Francisco 
Avg. High      Avg. Low                            
57°F                  44°F 

About The Attendees

Rakuten Marketing Symposium events are the premier gathering place for online performance marketing leaders. Attendees have included hundreds of executives from top companies doing business online, representatives from leading and innovative publisher websites, and online marketers from Rakuten Marketing's client base of over 600 advertisers.

LEARN MORE About our attendees

Sponsorship Opportunities

Make the most of your time at the event by creating extra exposure for your brand by being a sponsor! The best way to increase your revenue is to meet with your online marketing partners face to face. By being front and center at the event as a sponsor, you won't miss an opportunity.

We offer a variety of sponsorship packages that provide a range of participation and brand exposure opportunities at one or a combination of events. Our custom Affiliate Marketing sponsorships are designed to achieve your goals! Contact for more details. 


Download the sponsorship brochure to learn more

View All Sponsors

Frequently Asked Questions

  • What is the purpose of this event?

    This is a networking event for Advertisers and Publishers in the Rakuten Marketing Network where meetings take place related to driving sales for Advertisers and driving commissions for Publishers. It is also an opportunity to learn about the Rakuten Marketing Network and about the industry in general.

  • What does my registration fee include?

    The registration fee includes an attendee welcome kit, access to the welcome reception on Wednesday, January 28 and full day access on Thursday, January 29 including the keynote sessions, DealMaker, meals and extensive networking opportunities at the conference.  sessions entry into any gift prize drawings, and extensive networking with partners and peers during the networking reception.

    Please note attendance at Advertiser University on Wednesday, January 28 and the After Party on Thursday, January 29 are not included in the registration fee. Tickets can be added onto your registration and purchased during the online registration process. 

  • Why am I having trouble registering online?

    Admission is limited to Rakuten Marketing clients, partners and invited guests. To confirm your invitation status, we ask that you verify your name and e-mail. Sometimes, however, our records are not up-to-date and we may not have your current information on record. If you have received an invitation and are currently experiencing difficulty registering, please contact so we may update your information into our system.

  • How can I invite my colleague or partner to Rakuten Marketing Symposium San Francisco?

    If you think there is an executive in your company or a valued partner who would benefit from attending the event, please send their name and contact information to

  • What is the registration cancellation policy?

    Cancellations for all Symposium San Francisco events must be submitted in writing by Friday, January 16. Refunds are not available after that date.  No-shows are subject to the full registration payment. Name substitutions will be allowed without penalty. All cancellation or name change requests must be submitted via email to

  • What is DealMaker?

    DealMaker is a session on Thursday, January 29 from 3pm - 6pm where attendees have the opportunity to network with Advertisers and Publishers who have purchased a DealMaker sponsorship. Sponsors display their collateral and giveaways at their table. It is a great way for sponsors to gain exposure at the event and for attendees to have meaningful conversations with potential partners. Contact to learn more about the available sponsorship opportunities.

  • How do I obtain a press pass?

    To inquire about a press pass, please contact us at

  • What is the conference dress code?

    Dress for Symposium San Francisco is business casual.

  • What is Pathable?

    Pathable is an online community open exclusively to Symposium San Francisco attendees to network with fellow attendees prior to the event. We will be launching the Pathable community at the end of November. All registered attendees will receive an invitation to join the community directly from Pathable. If you did not receive the invitation please contact

Have a question we didn't answer?

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Events Contacts

Sara Gorlick
Director, Global Events

Pam O’Neill
Senior Manager, Events

Kayla Maley
Event Coordinator